Putin’s Calendar story got extensive coverage in all major media outlets around the world. The story itself being around the erotic calendar just seems to be the perfect story for the online world. This is the story that does scream for a picture or a picture gallery.
News.com.au (on your left) has done a really nice wireframe of the story. The story is complemented with quite a few candid images from the calendar. With these images up people are very likely to look through the story and to actually stay on the page for some time clicking through the picture gallery.
While covering the same story SBS news did not take advantage of the available images. On the contrary, it decided to complement the article by putting the picture of topless Putin in front of a stud. There is quite an obvious comparison here of Mr. Putin to a stud, or it can argued that it’s just a picture.
The articles on both website come from the same source: the Associated Press. The article is written in an easy to read style that is relevant to the subject matter. There are many juicy details about Mr. Putin and his popularity in Russia. For example, information about the line of thong knickers with the slogan "Vova, I'm with you," using a nickname for Vladimir Putin that was launched in Russia.
Both articles use exactly the same text, but the pictures made all the difference. The idea of using extensive imagery worked really well for the news.com.au. The article received 536 likes on Facebook and 21 retweets. The article from SBS.com.au did not provoke any comments or likes.
Just to add on the subject of the Mr. Putin being a macho man, there’s a link to the YouTube video about how any girl wants a man just like Putin. The video has English subtitles and was filmed during the years of Putin’s presidency. http://www.youtube.com/watch?v=zk_VszbZa_s&feature=related
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I am such a fan of this!! who says women can't be sexy and smart and I know alot of people out there will say this is objectifying women....but these people don't have a sense of humour!!
ReplyDeleteIt seems a little strange the SBS didn't place the star attraction(s) in the story....and I loved the link on Putin! great work Olga!
Thank you, Milly. I'm so with you there, that women who are smart and sexy and should be able to demonstrate it without being judgded.
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